Online clothing trade booming in Bulgaria
The Bulgarian e-commerce market generated a revenue growth rate of 15–20% in 2025 compared with the previous year. Projections for 2026 see the market rising by a further 10–15%.
According to German analytical company ECDB, the country’s online fashion market generated revenues of US$224m last year, an increase of 5–10% compared with 2024. Forecasts for 2026 show that the market will continue to rise by 5–10%.
For the full story, see the July 2026 edition of Textiles Eastern Europe.