Creating fashion from vehicle production waste
Chinese electric vehicle manufacturer Nio has launched its own sustainable fashion brand in which garments and accessories using materials left over from the car manufacturing process, including seatbelts, airbags and other vehicle-grade fabrics, to demonstrate how waste can be “creatively repurposed”.
Nio claims the Blue Sky Lab is “the world’s first sustainable fashion brand launched by an automotive company and brought to mass production”. The label was launched in 2021 at the Shanghai Auto Show and has since reused nearly 55,000 metres of waste fabric from the car manufacturing process.
For the full story, see the January 2024 edition of MobileTex.
Photo: Nio