Apparel giant Gap has announced plans to begin sourcing clothing from Myanmar, in a move it says makes it the first US retailer to enter the market since the easing of sanctions. Industry insiders hope this will signal the arrival of more international investment.
The San Francisco, USA-based company placed an order earlier this year for outerwear to be made at two factories in Yangon. The jackets and vests for the company’s Old Navy and Banana Republic Factory brands were shipped to the US in June and will be available for sale in stores later this summer.
After consulting with US Customs and conducting two focus groups, the garments manufactured in Yangon will carry tags reading “Made in Myanmar (Burma)”.
For the full story, see the July 2014 edition of Textiles South East Asia. Not a subscriber? Sign up HERE