Understanding millennials’ adoption of smart textiles
A study undertaken at Nottingham Trent University, led by PhD candidate Ramona Cristina Cook, has revealed that the perceptions of millennials – people born in 1981–1996 – and their adoption of interactive smart textiles are influenced by their prior technology experiences.
For the full story, see the March 2024 edition of Smart Textiles & Wearables.
Photo: Levi’s